Visit Alexandria Staff

Todd O’Leary, President & CEO

(703) 652-5362 |  Email Todd O’Leary

Todd is responsible for Visit Alexandria’s vision, goals, culture, data-driven and content-first marketing strategy. Todd works collaboratively with the City, staff, board, members, economic development partners, and the community to maximize the benefits of tourism for the City of Alexandria.

Tom Kaiden, Chief Operating Officer
(703) 652-5361 | Email Tom Kaiden

Tom leads Visit Alexandria’s operations, planning, strategy and business development. Contact him for questions relating to operations, finance, marketing partnerships, community presentations, grants, and human resources.

Claire Mouledoux, Senior Vice President of Marketing & Communications
(703) 652-5367 | Email Claire Mouledoux

As a member of the senior leadership team, Claire establishes strategic marketing priorities, develops and cultivates partnerships and visions new promotional initiatives. She leads the development and integration of Alexandria’s destination brand strategy and oversees the marketing and communications team in advertising, media relations, marketing research, social media, content development, collateral development, creative development and film office operations. Be sure to visit the Press Room for the latest information from Alexandria. Advertising sales reps should contact our agency Love Communications by emailing Emily Rovello. Our in-house advertising contact is Vice President of Marketing and Research Vito Fiore at (703) 652-5364 or email Vito.

Melanie Fallon, Vice President of Member & Visitor Services
Direct: (703) 838-4725 | Visitor Center: (703) 838-5005 | Email Melanie Fallon

Melanie manages Visit Alexandria membership, ensuring that members maximize their benefits, to include marketing, publications, advertising, education and promotions. Melanie also oversees the Alexandria Visitor Center, keeping staff up to date on local events and happenings, seasonal tours, and promotions.  She also coordinates the distribution of Visitor Guides and maps to individuals, members, and groups.

Vito Fiore, Vice President of Marketing & Research
(703) 652-5364| Email Vito Fiore

Vito directs and implements advertising campaigns for Visit Alexandria and manages relationships with its marketing agencies. He also conducts and analyzes primary and secondary tourism industry research on behalf of Visit Alexandria and its membership. Advertising sales reps should contact our agency Love Communications by emailing Emily Rovello.

Trisha Meisner, Director of Member Relations
(703) 652-5368 | Email Trisha Meisner

Trisha works with Visit Alexandria’s members to maximize their participation in our marketing programs and promotions, including the Visitor Guide and Map, King Street Trolley advertising, Official Menu Book, Restaurant Weeks, Sidewalk Sale, Black Friday and Small Business Saturday. She is also responsible for helping members manage their content on Visit Alexandria’s website through listings, events and special offers.

Misha Enriquez, Creative Director

(703) 652-5365 | Email Misha Enriquez

Misha helps develop and implement advertising campaigns that drive visitor interest in Alexandria. She also spearheads the production of compelling visual content. Advertising sales reps should contact our agency Love Communications by emailing Emily Rovello.

Caroline Secrest, Senior Content Manager
(703) 652-5373 | Email Caroline Secrest

Caroline manages Visit Alexandria’s digital content platforms, which includes overseeing all content on the website, planning and coordinating social media content, managing Visit Alexandria’s visual assets and working with external content creators and influencers.

Allison O’Keefe, PR and Communications Manager
(703) 865-5352 | Email Allison O’Keefe

Allison plays an integral part in Visit Alexandria’s content-driven storytelling through media relations, content planning and development, project management, visitor guide editorial support and more.

Sha’Niesha Graham, Destination Sales Manager
(703) 652-5378 | Email Sha’Niesha Graham

As Destination Sales Manager, Sha’Niesha leads national efforts to grow Alexandria’s meetings and group sales markets. With more than a decade of experience in hospitality and conventions, she specializes in building strong client relationships and driving results through strategic sales initiatives.

Gabriella Garcia, Destination Sales Manager
Email Gabriella Garcia

As Destination Sales Manager, Gabriella Garcia leads initiatives to grow Alexandria’s meetings and group sales. Combining a strong background in hospitality and client relations with her firsthand knowledge as an Alexandria resident, she offers valuable destination insight that supports strategic site selection and fosters meaningful connections.

Tommy Glasgow, Digital Marketing & CRM Manager
(703) 615-6484 | Email Tommy Glasgow

As Digital Marketing & CRM Manager, Tommy’s role expands Visit Alexandria’s capacity to optimize our integrated marketing activities across all digital channels, maximizing the impact of our promotional efforts on the visitor economy. Tommy brings a wealth of experience in marketing analytics, integrated digital strategies and online reputation management. Advertising sales reps should contact our agency Love Communications by emailing Emily Rovello.

Rhiannon From, Manager of Administration
(703) 865-2153 | Email Rhiannon From

Rhiannon is responsible for Visit Alexandria’s office operations. Her role entails coordinating with internal staff and external vendors to ensure that staff has the resources and office environment to maximize their quality of work-life and productivity.