Visit Alexandria Staff

Patricia Washington, President & CEO
(703) 652-5362 |  Email Patricia Washington 

Patricia is responsible for Visit Alexandria’s vision, goals, culture, data-driven and content-first marketing strategy. Patricia works collaboratively with the City, staff, board, members, economic development partners, and the community to maximize the benefits of tourism for the City of Alexandria.

Tom Kaiden, Chief Operating Officer
(703) 652-5361 | Email Tom Kaiden

Tom leads Visit Alexandria’s operations, planning, strategy and business development. Contact him for questions relating to operations, finance, marketing partnerships, community presentations, grants, and human resources.

Claire Mouledoux, Senior Vice President of Communications
(703) 652-5367 | Email Claire Mouledoux

Claire directs the voice of the Alexandria visitor brand through comprehensive communications and content strategies, managing a team in media relations, social media and digital marketing. Claire works with journalists and can provide high res images upon request. Be sure to visit the Press Room for the latest information from Alexandria. Advertising sales reps should contact our agency of record, Harmelin Media at (610) 668-7900 x1138 or email Caitlin. Our in-house advertising contact is Vice President of Marketing and Research Vito Fiore at (703) 652-5364 or email Vito.

Carla Bascope-Hebble, Vice President of Sales
(703) 652-5378 | Email Carla Bascope-Hebble

Carla leads the Visit Alexandria’s group sales team. Using her well-rounded hospitality experience as a former hotel supplier and buyer, Carla collaborates with organizations to achieve successful events in Alexandria. You can connect with Carla to discuss business opportunities from Virginia and the Northeast along with the international market.  She is an active member of CVB Reps, RHMP, and PCMA’s Capital, Chesapeake and Philly chapters.

Melanie Fallon, Vice President of Member & Visitor Services
Direct: (703) 838-4725 | Visitor Center: (703) 838-5005 | Email Melanie Fallon

Melanie manages Visit Alexandria membership, ensuring that members maximize their benefits, to include marketing, publications, advertising, education and promotions. Melanie also oversees the Alexandria Visitor Center, keeping staff up to date on local events and happenings, seasonal tours, and promotions.  She also coordinates the distribution of Visitor Guides and maps to individuals, members, and groups.

Vito Fiore, Vice President of Marketing & Research
(703) 652-5364| Email Vito Fiore

Vito directs and implements advertising campaigns for Visit Alexandria and manages relationships with its marketing agencies. He also conducts and analyzes primary and secondary tourism industry research on behalf of Visit Alexandria and its membership. (Advertising sales reps should contact our agency of record, Harmelin Media | Caitlin MacGregor at (610) 668-7900 x1138 or [email protected]. )

Trisha Meisner, Director of Member Relations
(703) 652-5368 | Email Trisha Meisner

Trisha works with Visit Alexandria’s members to maximize their participation in our marketing programs and promotions, including the Visitor Guide and Map, King Street Trolley advertising, Official Menu Book, Restaurant Weeks, Sidewalk Sale, Black Friday and Small Business Saturday. She is also responsible for helping members manage their content on Visit Alexandria’s website through listings, events and special offers.

Rebecca Doser, Director of Communications
(703) 652-5363 | Email Rebecca Doser

Rebecca is Visit Alexandria’s liaison with journalists and can help with image requests and story ideas. Be sure to visit the Press Room for exciting new information from Alexandria. Rebecca also serves as the editor of the Official Visitor Guide and manages the content on Visit Alexandria’s website. Advertising sales reps should contact our agency of record, Harmelin Media at (610) 668-7900 x1138 or email Caitlin. Our in-house advertising contact is Visit Alexandria Vice President of Marketing and Research Vito Fiore at (703) 652-5364 or email Vito.

Misha Enriquez, Director of Marketing

(703) 652-5365 | Email Misha Enriquez

Misha manages Visit Alexandria’s social media channels and produces video and photo content. She is always on the lookout for events, promotions, and buzzworthy news around Alexandria.

Lilly Mitchell, Senior Business Development Manager
(703) 652-5372 | Email Lilly Mitchell 

Lilly is a member of the Visit Alexandria sales team. Lilly is our business expert in the Association and Corporate Market, where she manages business opportunities from DC, MD, Southeast, Mid-West and West Coast.  Lilly’s hospitality background and passion for Alexandria will ensure that your meeting is successful. Lilly is active with MPI and AMPS. She is ready to share her passion for our destination and show her top places to see when visiting the destination.

Caroline Secrest, Communications Manager
(703) 652-5373 | Email Caroline Secrest

Caroline is the primary writer for Visit Alexandria’s blog, visitALX, and serves as content creator for a variety of communications channels, including the website. Caroline also supports the public relations team by staying on top of citywide trends, engaging with members, tracking media coverage and more.

Elissa Staley, Director of Special Events & Partnerships
703-652-5352 | [email protected]

Elissa manages Visit Alexandria’s program of annual events and activations for stakeholders and partners. She supports partnerships with businesses and organizations along with City departments to produce and elevate activation along the King Street corridor and at the waterfront including leading the production of Portside in Old Town Summer Festival and the Alexandria Holiday Boat Parade of Lights. She also manages the Film Office and oversees the film permit process for the City of Alexandria.

Rhiannon From, Manager of Administration
(703) 865-2153 | Email Rhiannon From

Rhiannon is responsible for Visit Alexandria’s office operations. Her role entails coordinating with internal staff and external vendors to ensure that staff has the resources and office environment to maximize their quality of work-life and productivity.