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Unlock ALX Perks: Alexandria's New Meetings Program Set to Transform Event Experiences

Rebecca Doser, [email protected] or 703-652-5363
Claire Mouledoux, [email protected] or 703-652-5367

Unlock ALX Perks: Alexandria’s New Meetings Program Set to Transform Event Experiences

Alexandria, VA – January 4, 2024 – Renowned for its historic charm and vibrant waterfront just minutes from Washington, D.C., Alexandria is set to unveil a new meetings program, “Unlock ALX Perks.” This initiative promises to redefine event experiences, delivering advantages to both meeting planners and attendees who also want a convenient location serviced by three major airports, Amtrak, Metrorail and more.

“Unlock ALX Perks” represents Alexandria’s commitment to elevating meetings, conventions and special events. The program introduces an array of exclusive benefits, discounts and experiences, further solidifying Alexandria’s status as an alluring destination for small and midsize gatherings.

The three-tier system is designed to cater to specific meeting or event needs. The packages are inspired by iconic landmarks in Alexandria, Virginia, infusing a touch of local charm:

  • Tier 1: “The Spite House” (20-50 room nights)
    • 2% guestroom rebate
    • 20% off room rental
    • 10% off AV
    • 2 destination welcome bags
    • 15% off destination experiences
  • Tier 2: “The Carlyle House” (51-100 room nights)
    • 3% guestroom rebate
    • 30% off room rental
    • 15% off AV
    • 5 destination welcome gifts
    • 15% off destination experiences
  • Tier 3: “The Market Square” (101-250 room nights)
    • 4% guestroom rebate
    • 40% off room rental
    • 20% off AV
    • 10 destination welcome bags
    • 15% off destination experiences

To take advantage of the program, meeting planners can book with our dedicated sales team. RFPs must be submitted by March 31, 2024.

Alexandria’s thriving hospitality scene continues to flourish with the introduction of new hotel openings. Following the successful spring 2023 debut of Hotel AKA Alexandria, a chic and contemporary boutique offering, the city is eagerly preparing for the grand opening of Hotel Heron in spring 2024. Hotel Heron boasts 134 guest rooms and an array of modern amenities. These exciting additions underscore Alexandria’s commitment to providing top-tier accommodations for trade professionals and event planners.

To learn more about the new Unlock ALX Perks program, go to

Recognized by Travel + Leisure among the Best Places to Travel in 2023 and Best Cities in the U.S. 2023 and voted a Condé Nast Traveler Top 3 Best Small City in the U.S. 2023, Alexandria is a welcoming weekend escape on the Potomac River, minutes from Washington, D.C. Founded in 1749 and boasting the nation’s third oldest historic district, Alexandria hums with a cosmopolitan feel. Stroll Old Town Alexandria’s King Street mile to find more than 200 independent restaurants and boutiques plus intimate historic museums and new happenings at the waterfront. Explore vibrant neighborhoods beyond Old Town, trace George Washington and the Founding Fathers’ footsteps and follow the stories of Black Americans who shaped the history of Alexandria and the United States.

Connect with us!  

Facebook:           VisitAlexandriaVA
X:                           AlexandriaVA
Instagram:          VisitAlexVA
Hashtag:             #visitALX


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